Video can turn you into AI Video Creator Review an Authority Rock Star. Video can be used as a tool to create your Authoritative position in your line of work. You stand out as the one person to go to during the critical evaluation period all prospective customers go through to make a purchasing decision. In today's crowded competition on the internet, it is not good enough to just be found on page 1 of the search engines. When prospective customers click on your link, you must show evidence of your skills and knowledge for the product or service they are interested in purchasing. This is critical during the prospects evaluation phase. Video does this through educational selling.Video marketing can be used for testimonials. As business owners, we know testimonials are a powerful way to showcase our business prospective customers. Today; however, written testimonials are overused, resulting in almost disbelief by the customer. Video testimonials show real people to your prospective customer talking about the benefits of your product or service. They are more believable.

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